The Americana Music Association Foundation has announced some programming additions to its upcoming Thriving Roots virtual conference on Sept. 16-18. Among the lineup will be Judd Apatow in conversation with The Avett Brothers; Bob Weir with Oteil Burbridge; Béla Fleck with Sierra Hull; and Sarah Jarosz with John Leventhal and Chris Thile, all taking place online at Thriving Roots: A Virtual Community Music Conference.
Apatow will sit down with The Avett Brothers to discuss the intersection of film and music, as well as the fine line between fine art and commerce. In 2017, Apatow co-directed the band’s critically acclaimed documentary, May It Last: A Portrait of The Avett Brothers. The Avett Brothers are set to release their new album, “The Third Gleam,” out Aug. 28.
Weir will sit down with fellow Dead & Company member Burbridge as they explore the inspirations and influence Black musicians have had on the Grateful Dead. Fleck and Hull will speak to how roots music transcends and connects with a wide range of audiences during “Music Without Boundaries.” Moderated by Thile, Jarosz and Leventhal will delve into the connections forged between the artist and producer evident on her latest project, World On The Ground.
Aside from plenty of educational and networking opportunities, Thriving Roots attendees will have a chance to unwind with immersive virtual events/lifestyle breaks. Valerie June will walk folks through a guided meditation using ancient teachings. Big Machine Label Group will spotlight The Cadillac Three, Sheryl Crow and Ray Wylie Hubbard, during “Aw Heck: An Oh Boy Music Break,” the late John Prine’s own record label Oh Boy Records will host a celebration of their roster which includes Tré Burt, Arlo McKinley, Dan Reeder and Kelsey Waldon. For “Come Hear NC,” the rich music of North Carolina will be featured with performances by Hiss Golden Messenger, Jim Lauderdale, Mandolin Orange, Steep Canyon Rangers and more.
Top Row (L-R): Judd Apatow, The Avett Brothers, Oteil Burbridge
Middle Row: Béla Fleck, Sierra Hull, Sarah Jarosz
Bottom Row: John Leventhal, Chris Thile, Bob Weir